Learning Social Relations and Spatiotemporal Trajectories for Next Check in Inference

Learning Social Relations and Spatiotemporal Trajectories for Next Check in Inference

Abstract:

The proliferation of location-aware social networks (LSNs) has facilitated the research of user mobility modeling and check-in prediction, thereby benefiting various downstream applications such as precision marketing and urban management. Most of the existing studies only focus on predicting the spatial aspect of check-ins, whereas the joint inference of the spatial and temporal aspects more fits the real application scenarios. Moreover, although social relations have been extensively studied in a recommender system, only a few efforts have been observed in the next check-in location prediction, leaving room for further improvement. In this article, we study the next check-in inference problem, which demands the joint inference of the next check-in location (Where) and time (When) for a target user (Who). We devise a model named ARNPP-GAT, which combines an attention-based recurrent neural point process with a graph attention networks. The core technical insight of ARNPP-GAT is to integrate user long-term representation learning, short-term behavior modeling, and temporal point process into a unified architecture. Specifically, ARNPP-GAT first leverages graph attention networks to learn the long-term representation of users by encoding their social relations. More importantly, the ARNPP endows the model with the capability of characterizing the effects of past check-in events and performing multitask learning to yield the next check-in time and location prediction. Empirical results on two real-world data sets demonstrate that ARNPP-GAT is superior compared with several competitors, validating the contributions of multitask learning and social relation modeling.